Mastermind: Business Lessons from Taylor Swift


July 17, 2024

From elaborate stages to Easter Eggs hidden years in advance, you have to admire Taylor Swift’s ability to create, plan and execute elaborate stories and immerse her fans in her world. She’s built a brand and an empire, and is now the 2nd highest paid woman in music (after Ri-Ri). In this session we will learn how Taylor tells a story, and how you can apply those skills for your own strategic thinking. We’ll talk about how T-Swift is constantly innovating and reinventing herself. We’ll dig into how she curates her brand and provide tips for how you can apply these methods to your property and personal brand. And we will talk about the importance of having goals and planning ahead.

  • Build Genuine Connections
    Uncover strategies to build genuine connections, foster resident loyalty, and create a community where residents feel valued and connected.
  • Curate Your Brand
    Delve into the thought and effort that Taylor Swift has put into building her brand and gain insights into how to curate your property or personal brand.
  • Storytelling, Rewards, and Marketing
    Learn from Taylor's expert storytelling skills, loyalty rewards programs, and marketing techniques.
  • Set Your Property Apart
    Discover how to create an immersive brand experience that resonates with your residents and sets your property apart from the competition.
  • The Power of Planning
    Draw inspiration from Taylor Swift's ability to execute her dreams years in advance and uncover the power of planning and goal setting.
  • Long-term Strategies
    Gain insights into long-term strategic thinking, setting milestones, and adapting to changes along the way.
  • Create and Execute Your Vision
    Discover how to create a vision and execute it with precision, just as Taylor does in her career.

Join Donje Putnam and Tammy Longo and the Webinar Wednesday Team on July 17, 2024 at 2pm Eastern Time To Up Your Swift-y Game!

Special Member Perks! Being a member of the WVAA you get FREE access to Webinar Wednesdays!

Great webinars offered by the Multifamily Insiders are the largest premium webinar series in the multifamily industry, helping you gain the skills to improve your performance and advance in your career! Through this program, you get access to innovative ideas, best practices, and emerging trends from a variety of topics, including customer service, leasing and marketing, resident retention, career advancement, leadership techniques, and other property management skills to become a superstar at your company!

To access any of the WEBINARS, simply click on the link below to register or send an email to [email protected], you will then be sent a link from the Multifamily Insiders allowing you access to the webinar.

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